Seller Platform Assistant

Introduction
Stories of rapid growth inspire and teach. Here we present a case study of a hypothetical (but realistic) seller — let’s call them “CreativeCraftsCo” — who scaled 300% in one year by expanding from one platform to three and using unified tools.

Background

• CreativeCraftsCo began selling only on one marketplace in 2023 and had annual revenue of $150,000.
• By early 2025, they moved into two additional marketplaces and adopted a workflow automation/dashboard system (i.e., Platform Assistant-style).
• global e-commerce growth supports this strategy: the marketplace ecosystem continues expanding.

Strategy & Execution

1. Platform expansion: Added eBay and Shopify stores to diversify.
2. Analytics alignment: Connected all three platforms to one dashboard to identify poorest-performing SKUs.
3. Optimisation: Identified top 20% of SKUs driving 80% of revenue and focused listing refresh & budget on those.
4. Automation: Automated listing updates, pricing rules, inventory sync — freed up 10-15 hrs/week to launch new products.
5. Marketing & SEO: Used keyword tools (as above) to optimize listings for each platform, resulting in increased visibility.
6. Scaling: With listings performing better, reinvested gains to source new SKUs, add upsells, bundle offers.

Results

• Revenue increased from $150k to ~$450k by end of 2025 (300% growth).
• Seller reduced manual listing time by ~60%.
• Platform mix: 40% Amazon, 30% Shopify, 30% eBay.
• Overall conversion rate improved by 22%.
• Listing views increased +35% YOY, thanks to optimized keywords and multi-platform presence.

Takeaways for You

• Use platform mixing to reduce risk and capture diverse audiences.
• Invest in dashboards + automation early to unlock time and scaling capacity.
• Focus on your best-performing SKUs and keep optimizing.
• Leverage keyword/SEO tools across channels to maximize visibility.

Conclusion
Scaling 300% in one year is ambitious — but with the right multi-platform approach, analytics, automation, and focus, it’s absolutely possible. Platform Assistant was built precisely to help sellers like. Start today and chart your own growth path.